Enterprise E-Commerce Platform
A leading retail brand needed a platform to unify online and in-store commerce — personalisation, inventory management, and customer data across 200+ stores and a high-traffic e-commerce site.
The challenge.
A leading retail brand needed a platform to unify online and in-store commerce — personalisation, inventory management, and customer data across 200+ stores and a high-traffic e-commerce site.
3x conversion improvement — personalisation engine live across all product categories.
The approach.
SDTC Digital built a full-stack e-commerce platform — headless commerce architecture, real-time inventory sync, ML-powered personalisation engine, and a unified customer data platform connecting online and in-store behaviour.
The results.
3x improvement in conversion rate. 28% increase in average order value from personalisation. Platform handling peak loads of 50,000 concurrent users without degradation.
Conversion improvement
Higher average order value
Concurrent users handled
Stores integrated
What we used.
E-commerce · SaaS · Machine Learning
“The platform handles Black Friday traffic without breaking a sweat. We went from dreading peak season to looking forward to it. That’s the difference SDTC Digital made.”
Head of Digital
National Retail Brand
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